Cranka Lures is yet another fantastic Aussie local lure design success story. Hailing from Tasmania, Cranka Lures is owned and managed by a team passionate anglers. Cranka Lures was founded by Tasmanian fisherman Steven Steer who from age 12 used creative and critical thinking to improve the performance of his fishing tackle. One might conclude that designing and constructing premium lures was a natural progression from those tender years of curious tinkering.
Now, anglers from around the globe have fished the benefits of Steve’s lifetime of dedication to understanding fish. The Cranka Lures moto reflects this theme - To improve angling results through understanding and innovation
The fishing tackle shop is proud to stock Cranka flagship lures designed by this multi-award winning, tournament-tested lure company.
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