A Tackle Shop Guide to Lure Multi-Packs
Buying fishing lures in bulk or pre-selected packs is one of the smartest ways to build your tackle collection. However, many anglers incorrectly assume these packs are just a way to offload unpopular colours. In reality, a good value pack is a ready-to-fish system designed to cover a range of water clarity and light conditions. This guide explains how to get the most out of our multi-packs.
A Note From Our Local Experts
"In the shop, I see two distinct types of customers buying our Bulk fishing lure value packs. The first is someone buying a gift. They might not know what a 'surface lure' or a 'bibbed minnow' is, so grabbing a dedicated 'Flathead Pack' or 'Murray Cod Pack' takes some stress out of the purchase. We know the combinations work, so it's a safe bet.
The second customer is the analytical, experienced angler. They know that to figure out what the fish want on any given day, they need a system: a light colour for clear water, a different colour for dirty water, and maybe a bright option for early mornings. Buying a multi-pack depending on the model may give them that exact system immediately, and often at a much better price than picking them individually off the pegs."
- Ben Czulowski, Owner, Fishing Tackle Shop
Understanding Pack Types: What's in the Box?
Before you buy, it's important to understand the mechanics of the lures included in the packs we sell, as this determines how "ready to fish" the kit actually is.
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Hardbody & Vibe Value Packs: These packs may contain lures like bibbed minnows, crankbaits, or metal vibes. The huge advantage here is that they come from the factory with split rings and treble hooks already attached. You simply tie them to your leader and cast.
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Soft Plastic Value Packs: From time to time, we might stock plastic value packs. These packs typically include a variety of rubber tails. Unless the pack specifically states it is "pre-rigged, or contains jig heads" soft plastics do not come with hooks. You will need to ensure you have a selection of
jig heads in the correct sizes to mount these plastics before you can use them.
The Strategy of the "System"
When you open a new multi-pack of fishing lures, don't just tie on the one that looks the prettiest to you. Look at the selection strategically. You may find a natural or translucent baitfish pattern in some of the packs (use this when the sun is high and the water is clear), a solid dark colour (use this in muddy water or overcast conditions), and a bright attractor colour like pink or chartreuse (use this to trigger aggression strikes). A multi-pack forces you to fish to the conditions.
Frequently Asked Questions
Are multi-packs just filled with the 'leftover' colours that don't sell?
No, this is a common myth. The packs we sell from major brands are intentionally designed pack systems. Manufacturers include specific colour combinations to provide the angler with a range of options for different situations and conditions. They are often built to provide a tactical solution for a specific species, like our Stump Jumper Cod pack, not just to clear warehouse space or obsolete fishing lures.
Do I need to buy anything else to use these lures, like jig heads or hooks?
It depends on the type of pack. If you buy a pack of hardbody lures, metal spinners, or vibes, they generally come with hooks attached and are ready to fish. However, if you are buying a multi-pack of standard soft plastics, you may need to purchase matching jig heads separately to rig them, unless the product description explicitly says otherwise. See our individual listings for further information.
Why should I buy a pre-selected bulk fishing lure pack instead of choosing my own individual lures?
It comes down to saving money and building a balanced system. A pack forces you to try different profiles and vibrations you might normally ignore, helping you figure out exactly what the fish are feeding on that day. Furthermore, buying them bundled together typically results in a lower cost-per-lure than buying them individually.
I'm buying a gift for an angler. How do I know which Bulk Fishing Lure Value pack they will actually use?
The easiest way is to match the pack to the environment they fish in. If they fish from the beach, look for a "Salmon/Tailor" or metal spinner pack. If they fish in local rivers and lakes, an "Estuary," "Bream," or "Flathead" pack is often a guaranteed winner. You don't need to know the technical details; just match the pack name to where they spend their weekends or the fish species they target.
Can I use a specific 'species pack' (like a Flathead pack) to catch other types of fish?
Absolutely. Fish don't read the labels on the box. The lures in a "Flathead Pack" are generally 3 to 4-inch baitfish profiles. That exact same profile is highly effective for catching Australian bass in freshwater, mangrove jack in the north, or small snapper on shallow reefs. The pack simply gives you a highly effective starting point.
