Berkley Gulp Paddle Shad Lures

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Berkley Gulp Paddle Shad Lures

We have seen Gulp jerk shads, nemesis wriggler tails, worms, minnows and swimming mullets but never before have we ever seen a design quite like the all-new Berkley Gulp Paddle Shad lures. I guess the closest Gulp have ever come to a paddle shad is in the form of the original Gulp Pogy which is a far cry from the new design straight out of the development stables of Berkley Fishing.

Here at the Fishing Tackle Shop, we stock two sizes for sale that we believe will be absolute masters for both inshore and offshore fishing styles. Meet the 4-inch Paddle Shad; a genuine inshore bait sized profile that is going to scream 'eat me' for an exhaustive list of species. For instance, flathead, snapper, trevally and mangrove jack, to name only a few will have no worries engulfing the 4-inch Paddle Shad. Next, meet the 5-inch size to cover targeting a wide range of upper-class fish from barramundi, mulloway, queenfish, fingermark and super-sized flathead, snapper or mangrove jack in the saltwater.

Berkley Gulp Paddle Shad Lures design sports a tight high-frequency action, unlike any other gulp we have seen to date. Another huge standout is the colour combos. We have seen the Camo's, blue pepper neons, the pink shine of legend models reminiscent of the jerk shad but the fantastic new glitter models featured in the new Paddle shad range are sure to be a Gulp game changer. Ever since we first docked the Paddle shad lures on our shop shelves, they have sold over and over. We think that the early success of the Berkley Gulp Paddle Shad will raise the bar for new colours and designs to come within the next few seasons.

Features and Specifications

  • Model: Berkley Gulp Paddle Shad Lures
  • Design: Paddle Shad
  • Sizes: We sell either 4 inches or 5-inch size
  • Biodegradable body
  • Made using natural ingredients fish love to eat
  • Gulp suggest their secret attractants can release up to 400 times the scent when paired against standard soft plastic lures.
  • Zipper Seal Easy Open bag

Note: Price is for one packet only. Please select the size/colour you wish to purchase when making your online order.

Model Specific Information

Berkley Gulp Paddle Shad 4 inch

  • Size: 4 inches / 10cm
  • Quantity in the packet: 4 Lures Unrigged
  • Recommended Jig Head Size: Hook Size 1 to 1/0

Berkley Gulp Paddle Shad 4 inch

  • Size: 5 inches / 12cm
  • Quantity in the pack: 3 Lures Unrigged
  • Recommended Jig Head Size: Hook Size 2/0 to 3/0


  • The fact that the Gulp Paddle shad fishing lures have biodegradable bodies is fantastic. So many other lures on the market use materials that are not as environmentally friendly on both the fish and their habitats.
  • We think that the Berkley Gulp Paddle Shad is one of Berkleys best designs yet. Sporting a high-frequency tight action these lures will be perfectly suited as a search bait to cover serious ground attracting fish far and wide for a look in and a bite.
  • Here at the fishing tackle shop, we chose to stick with the most popular sizes being the 4-inch and 5-inch models. Both sizes are quite versatile and able to be fished in both inshore or offshore situations.
  • Berkley Gulp Scent is famous; we do not need to say much more here other than hundreds of thousands of anglers all across the globe swear by it.

Enough said! Buy a pack or two or three here at the Fishing Tackle Shop today and tie one on the next time you venture out fishing. We think you will be as impressed with the new Berkley Gulp Paddle Shad Lures as we are.


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